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Date: 14.03.2011
From: Semantics

Subject: Paid Market Research Study in London - Arthritis Patients

My name is Urte and I work for a medical market research company called Semantics in London. We are currently conducting a market research study in UK with patients who suffer from rheumatoid arthritis and other autoimmune conditions

The study consists of series of one to one interviews in our clientsâ office in Central London.

The aim of the study is to assess the usability of a range of 6 medium fidelity prototypes for a new range of platform injection devices. During the sessions, participants will be asked to perform a series of tasks with the device that allows them to experience the key user tasks e.g. attaching the needle assembly, uncovering the needle, releasing the safety bezel.

Participantsâ performance will be observed, and they will be encouraged to discuss their experience, focussing on the usability and ergonomics of the device. There are no right or wrong answers as we are merely interested in respondentsâ opinions. Please note that the interviews will be audio recorded for analysis purposes only. Participantsâ names and contact details are not passed to any third party nor linked to interviews and answers will be treated with the strictest confidence.

Note: This is not a clinical trial. Respondents will only be asked to interact with certain features of the device and express their subjective feedback. They will not be asked to inject any drug into the body and there will be no actual medication in use.

As a sign of appreciation, each participating patient will be offered a cheque of £60. The interview will last approximately 45 minutes.
The study will be taking place between 01/04/11-16/04/11.

I would be delighted if you could help me with this study and I am very much looking forward to hearing from you at any of my contact details you can find below.

020 8326 5613
urte.j@semantics-mr.com
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Date: 21.03.2011
From: Semantics

Subject: Re: Paid Market Research Study in London - Arthritis Patients

I just wanted to add up few more things: we will be covering the travel expenses (+ £40) and we will be arranging the wheel chair if needed.

Kindest regards,
Urte
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